From a marketing perspective, one useful thing blogging teaches you is: people do what they want to do, not what you want them to do.
So you never try to change people’s behavior. You just try to align your behavior with theirs.
A Wrinkle In Time
Jeff Bussgang (via Paul Kedrsoky):
And so there’s the conundrum: what’s an entrepreneur to do in the context of a fundraising process when time is their enemy, but the VC’s friend?
Ideas Evolve
This touches on two very real misperceptions that I think people have about business.
1. Protect your ideas. If you have a good one, don’t tell anyone. WRONG. WRONG. WRONG. If you have a good one, the first thing you should do is get some feedback from people that will tell you it is a stupid idea. At the end of the conversation, you’ll most likely have ten other ideas to pursue.
2. Perfect it before you show anyone. Perfect it before you talk about it. There is no such thing as perfection. Get a little piece out there and see what people think. Build in the direction where people are receptive.
Technorati tags: startup
Web 2.0: VC or Lifestyle Businesses?
Clarence Wooten (via Brian Oberkirch):
So what makes the creation of Web 2.0 businesses different from the Web 1.0 startups that preceded them? I believe, three things separate the two:
1) open source, 2) blogging, and 3) social networks.
Technorati tags: vc, investing, funding, bootstrapping, web2.0
Best Business Opportunities 2005
Scott Allen (via The Road Less Travelled):
Today’s hot trends are tomorrow’s hot opportunities. If you’re thinking about starting a business this year, here’s my list of the best new business ideas for 2005.
Technorati tags: opportunities, business
The Rising Tide of Customer Defection
Zollars’ thinking was simple. “Those are the four basic expectations a customer has when they hire a trucking company,” he explained. “And if you fail to follow through on what customers expect they can’t possibly like you.”
Needless to say the results of this simple study were like a cold slap in the face. In 4 out of ten cases Yellow had failed to follow through on one or more of the fundamental things their customers expect.
“How can they say ‘our customers like us,'” Zollars thought. “We let them down 40 per cent of the time.”
Web Services Rules to Live By
So, here is my short list of Web Services Rules To Live and Die By:
- Allow the users to easily get all of their data out of a web service anytime they want.
- Don’t hold users captive and let them remove themselves from the service.
- Always shut down a service that users rely on in an orderly and professional fashion.
Build your WHOLE business on Open Source
Excellent pointer on Slashdot on how to build your ENTIRE business on Open Source. You can either read it online in different sections in InfoWorld, or download the whole report in PDF format. Go for it!
Findory FeedReader is Here! Findory FeedReader is Here!
I saw the news on Greg Linden’s blog this morning and got overly excited. [Embracing the Geek]. Almost as excited as Greg Yardley did. Could it be something that combines personalized recommendations with the beautiful interface of findory with an aggregator, so that I can stop pretending that I really read 450 blogs in frame-ridden bloglines? YES. IT IS!
Technorati tags: rss
GTD is Creepy
Actually, I bought the book, and I read it, and I even tried THE SYSTEM for a bit. It kind of worked. But I didn’t feel any huge weight lifted from my shoulders. It was more like “okay, well, I paid my bills on time instead of two days late.”
But there’s this creepiness about the whole message of GTD, which basically says “stop thinking, start doing.” I can sympathize with that, sort of.
It’s still creepy.
Technorati tags: gtd, productivity, programming