David Koretz (via Keith Ferrazzi):
I met an editor from one of the major trade publications, and we hit it off. We ended up going out for drinks that evening and speaking off the cuff. When I told my PR firm the next day, they were livid, and warned me, “the media is not your friend!”
That may have been the worst advice I was ever given.
Technorati tags: networking, pr, promotion
Ken Dyck 